Introduction
We value the trust you place in us and recognize the importance of secure transactions and information privacy. This Privacy Policy outlines how Newlytex Enterprises collects, uses, shares, and processes your personal data through the Newlytex website www.newlytex.com, its mobile application, and m-site (hereinafter referred to as the “Platform”).
- Scope of Policy
You can browse sections of the Platform without sharing any personal information. However, please note that we do not offer any product or service outside India. Your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing of our products/services, you agree to the terms of this Privacy Policy, the Terms of Use, and applicable service/product terms and conditions. You are also governed by the laws of India, including those applicable to data protection and privacy. If you disagree, please do not use or access our Platform.
- Collection of Your Information
When you use our Platform, we collect and store information provided by you from time to time. Once you provide us with your personal data, you are no longer anonymous to us. We indicate which fields are required and which are optional. You may choose not to provide certain data by opting out of particular services, products, or features on the Platform.
We may track your buying behavior, preferences, and other information that you provide. This information is used for internal research on user demographics, interests, and behavior to better understand, protect, and serve our users. Information may include URLs (both incoming and outgoing), browser information, and IP addresses.
We may collect personal data such as your email address, delivery address, name, phone number, payment details, and health-related information when you set up an account, transact with us, or participate in events/contests. Some sections of our Platform require registration, such as placing an order or consuming online content/services.
- Use of Demographic/Profile Data/Your Information
Your personal data is used to fulfill orders, deliver products/services, process payments, and communicate with you regarding orders, products, services, and promotional offers. We use your data to assist sellers and business partners, enhance customer experience, resolve disputes, troubleshoot problems, and enforce our terms. With your consent, we may have access to your SMS, instant messages, contacts, location, camera, photo gallery, and device information.
We also use demographic and profile data to conduct market research, analyze user behavior, and tailor the Platform experience. Your IP address may be used to diagnose server issues and gather demographic information.
- Cookies
We use cookies on certain pages to analyze web page flow, measure promotional effectiveness, and enhance trust and safety. Cookies do not contain personal data. They are used to remember login information and to provide targeted content based on your interests. Most cookies are session-based and are deleted after a session ends. You can decline/delete cookies, although this may affect the use of certain features on the Platform.
- Sharing of Personal Data
Personal data may be shared internally within Newlytex and with third-party business partners for product/service provision, order fulfillment, marketing, and research purposes. We may also share data with law enforcement agencies, third-party rights owners, or other entities to enforce our Terms of Use or Privacy Policy, respond to claims, or protect the rights of users.
- Links to Other Sites
Our Platform may provide links to other websites/applications that may collect personal data. Newlytex is not responsible for the privacy practices or content of these third-party policies, and we encourage you to read their privacy policies before disclosing any information.
- Security Precautions
We maintain reasonable physical, electronic, and procedural safeguards to protect your information. Users are responsible for protecting their login and password records.
- Choice/Opt-Out
Users can opt out of receiving non-essential communications after setting up an account with us. To opt-out, please visit the Notification Preference page of the Platform.
- Advertisements on Platform
We use third-party advertising companies to serve ads on our Platform. These companies may use information about your visits to this and other websites to provide personalized advertisements. You can opt out of personalized advertising via your device’s settings.
- Children Information
Use of our Platform is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872. We do not knowingly collect personal data from children under the age of 18 years. If you have provided such data, you represent that you have the authority to permit us to use the information in accordance with this Privacy Policy.
- Data Retention
We retain your personal data in accordance with applicable laws, for a period no longer than necessary for the purpose for which it was collected. Data may be retained in anonymized form for research and analytical purposes.
- Your Rights
You have the right to access, correct, and update your personal data. You may delete certain non-mandatory information by logging into your account. You can also withdraw consent at any time by contacting us, although this may affect your access to the Platform or restrict our services.
- Your Consent
By visiting our Platform or providing your personal data, you consent to the collection, use, storage, disclosure, and processing of your data in accordance with this Privacy Policy. If you provide us with data relating to other people, you represent that you have the authority to permit us to use it as described.
- Changes to this Privacy Policy
Please check our Privacy Policy periodically for updates. Significant changes will be communicated through notices on our Platform or by email, as required by law.